Online Personal Injury Marketing | Personal Injury
Online personal injury marketing is tough. And there are lots of marketing firms out there, so choosing one can be difficult. Many small law firms hire marketing companies stocked with non-lawyer sales people. (Hard stare FindLaw and Good2bSocial).
But a good lawyer marketing service will help you acquire more qualified clients quickly. That’s why Deviant Marketing is the leading provider of internet marketing for personal injury lawyers and personal injury law firms. How? Because we’ve created a unique personal injury marketing systems.
Just like we discus on our main web pages, personal injury marketing boils down to 3 core issues: (1) targeting and (2) conversion. (3) And now, with AI, we can connect you directly with clients who are looking for your services. We can find people who have just been in a car accident, or who are looking for someone to represent them in a medical malpractice suit. Combining strategic marketing with AI Lead Generation, will ensure that you have clients that are right for your practice.
Targeting for online personal injury marketing
(1) Targeting – when done right personal injury lawyers don’t need to market to everyone, only to people who have been injured. We pioneered a technique on social media which allows us to target people who are in a hospital now or who have been in a hospital recently. None of this “within a mile of the hospital” B.S. that our competitors use. We also have developed a new SEO technique which allows our clients to rank on Page 1 of Google almost instantly for videos targeting specific injuries.

Don’t want to hire us, but want to know how you can make your marketing better? Start here:
- Find the hospitals in your area on Hospital Safety Grade.
- Look for the worst Hospitals.
- Use their addresses as your initial targets to market to.
Conversion – how to turn strangers on the internet into personal injury clients
(2) Conversion – Online personal injury marketing requires ads that speak to people and the ability to turn them into clients instantly. We create easily digestible ads for clients that give the clients the option to submit their contact information directly to an attorney. We then integrate technology that sends text messages and e-mails to attorneys or their consultation teams in real time. Clients can literally click on an Instagram ad and be on the phone with your attorneys in less than 30 seconds. Check out the explainer video below.
AI Lead Generation – brining clients directly to you

If you are tired of waiting for clients to come to you, Deviant Marketing can help. We use AI-powered lead generation to identify people who need a lawyer right now, qualify them, and deliver them directly to your firm. AI lead generation uses advanced data analysis, automation, and predictive technology to identify individuals who are actively searching for legal help at this moment. Instead of relying only on traditional advertising, where you broadcast a message and hope the right person sees it, our system works in reverse.
When you couple personal injury marketing with AI Lead Generation, you will have an abundance of clients who are a good fit for your firm, and who you can provide legal support for. Contact Deviant Marketing today for a free consultation.

